Effective Email Subject Line Tips for the Holiday Season

The holiday season is here. With the holiday season comes holiday sales. With those holiday sales comes holiday emails. And, with those holiday emails comes…holiday email subject lines.  Some of them are horrible. It seems like marketers will say anything … Continue reading

Social Media Tool of the Day: Using Instagram for Business

It is no secret that businesses looking to tap into the tech-savvy consumer environment need to be active in the social media space. Using Instagram, small business owners can instantly put a face to their businesses’ name, improve customer relations … Continue reading

Branding Your Business? Let’s Break This Down.

  Recently, I participated in a solo branding and entrepreneurship conference call with Amanda Miller Littlejohn, founder of MopwaterPR, who gave me some essential information about solopreneur branding and just branding your business in general. You know you’re an expert … Continue reading